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Friday, November 6 • 2:00pm - 3:00pm
Video beyond the Visual: How Captioning and Description-Writing Make Us Better Producers

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This panel of experts will discuss approaches to creating a video experience that builds a stronger and more inclusive narrative.

First, a walk through of processes for transcription editing, captioning, translation, and writing good audio description. This establishes a platform for the second part, the bigger question–How does the process of transcribing voice to text and describing the visual throughout a production improve the quality of our videos? Writing in video production can be an undervalued part of the process in museum production and many times is relegated to an after thought in context of captioning. Through examination of past productions and self-directed exercises the panelists will share learnings and techniques, gathered through an ongoing conversation about production tactics and accessibility in video, that can be brought back to your own practice.

Sina Barham (Prime Access Consulting) will kick off the discussion, explaining the basics of accessibility in video with insightful examples that specifically address captioning and audio description techniques. Producers Jonathan Munar (Art21) and Anna Chiaretta Lavatelli (Museum of Contemporary Art Chicago) will share their methods developed to create more inclusive content and demonstrate the use of writing in their production processes.

The second half of the panel will be dedicated to revealing how their work with Sina actually builds on the core principles of production to make videos that are not only more inclusive but, as the panelists propose, are also of better quality holistically.

avatar for Anna Chiaretta Lavatelli

Anna Chiaretta Lavatelli

Director of Digital Media, Museum of Contemporary Art Chicago
I am engaged in strategizing the use of video and digital technology in the museum while creating dialogue about the potential of production methods to re-think how (and why) we produce various forms of digital content in context of the museum. I am looking to make connections across... Read More →

avatar for Sina Bahram

Sina Bahram

President, Prime Access Consulting
Founder of the inclusive design firm Prime Access Consulting (PAC), Sina Bahram is an accessibility consultant, computer scientist, researcher, speaker, and entrepreneur. In 2012, Sina was recognized as a White House Champion of Change by President Barack Obama for his doctoral research... Read More →
avatar for Jonathan Munar

Jonathan Munar

Director of Digital, Art21
Jonathan Munar is the Director of Digital at Art21, heading the organization’s digital presence across Web, social media, and related platforms. Previously, Jonathan was a member of the Website department at The Metropolitan Museum of Art. He has served on the board of the American... Read More →

Friday November 6, 2015 2:00pm - 3:00pm CST
Minnetonka Hyatt Regency Minneapolis 1300 Nicollet Mall Minneapolis, MN 55403

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